Expand Your Digital Reading Community through PR and Social Media (September 2020) – OverDrive Resource Center

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Expand Your Digital Reading Community through PR and Social Media (September 2020)

Learn how to leverage your local media and your library’s social media accounts to increase awareness and circulation of your digital collection. From determining your story angle to distributing a press release, we’ll provide guidance on how you can become your library’s own PR expert. We’re diving deeper on last year’s webinar, 5 Steps to Promote Your Digital Collection Through Local Media for Free, with ways you can amplify your picked-up stories on social media!

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No matter the current status of your physical building right now, the digital library is always open and there are still plenty of opportunities to reach your readers wherever they are. In this session, join OverDrive's Outreach experts as they share best practices on promoting your digital library during the COVID-19 pandemic. Explore print resources for your physical building or curbside pickup, digital resources for your website and social media, virtual training sessions for your patrons, and more!

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